As consumers we hold so much power and our buying decisions matter. Simply put, demand drives offer and companies follow consumer choices. This is a basic market principle that we all understand but often forget when making our purchases.
At the end of the day, what we buy is what we believe in, what we choose to support and, ultimately, what we want to see more in the world of. Thus, it is important to be mindful not only about what and how much we buy but also why we buy it and from where. Rather than buying by impulse, we should be striving to make informed and conscious purchasing decisions. By investing into sustainable, eco-friendly and fair trade products we are collectively effecting change. We are also supporting companies whose work is focused on making our planet a better place for all living things. Throughout the past years, I have definitely become more aware of what I consume and of where I choose to spend my money. I take pleasure in doing my own research about cruelty free, socially and environmental conscious brands/products before making some of my purchases. This way I can make sure that they are aligned with my ethics and personal values.
In today’s post I would like to share with you my most recent favourite ethical purchases! This is not a sponsored post. As I have said before, I like to use this platform to share with you what brings me joy and that is what I am just about to do now. So let’s jump right into it! 🙂
- Solid shampoo bar from Living Naturally
I have been wanting to buy a vegan soap bar for ages and I finally got around it! I went to London last month for my sis’ graduation, who is as passionate about environmental sustainability and plant-based food as I am. She took me to a vegan supermarket called Green Bay, located in Hammersmith. Despite its relatively small size, it had a wide selection of products, ranging from food to healthy and beauty items. I was very happy to see that they had shampoo bars from @livingnaturally. This is a sustainable and certified vegan brand that only uses plant-based, organic and ethically-sourced ingredients. It is also a family-run business, whose products are produced in the UK and free from parabens, palm oil and artificial additives or fragrances. Just the kind of company I am more than happy to support.
I bought the “coconuttey” shampoo bar, which contains natural ingredients like coconut milk, avocado and coconut oil. It came in a cute cotton bag, meaning that no plastic was used in its packaging whatsoever. I find that plastic is still a recurring problem when buying sustainable products. It upsets me because I think it sorts of defeats the purpose if you know what I mean. Anyway, as I have only used this shampoo bar twice so far, it is still quite early to share my feedback on it. I am planning to do a proper review in due time (once I have used it for a considerable period of time).
- Insulated tumbler from Klean Kanteen
I have been on a quest to find that perfect eco-friendly travel cup that is leak proof and that actually keeps beverages warm. Two important criteria that my two previous travel cups were not able to meet. I also wanted a tumbler that was small enough to carry around but big enough to fill with a regular size cappuccino. So now that I have finally found it, I could not be happier! #win The one I bought is from Klean Kanteen and it is made of stainless steel and BPA free. In fact, Klean Kanteen was actually the first company that publicly addressed the dangerous effects of BPA to human health. It is a family-run business and B-corporation*, based in California, that likes to give back to the community. The company is involved in various projects and initiatives related to public health, sustainability and environmental responsibility. In order to reduce single use waste they sponsor local events and festivals. They also partner with organisations that work to reduce plastic water pollution as well as to preserve water and land. All in all, a real great company that cares about the people and the planet.
*a title acquired when certain social and environmental standards are met.
(retail price: 19.95€)
- T-shirt from ARMEDANGLES:
Ever since I heard about the Rana plaza disaster and attended a Fair Fashion festival, I have become more ethically aware when it comes to clothing. As my concern about about where, how and who made my clothes increased over time, I started to read more and more about fair trade fashion. That is how I come across with ARMEDANGLES, a German fair trade and organic clothing brand.
This t-shirt is actually the very first piece of clothing from them that I own but, now that I value quantity over quantity, it will not surely be the last one.
(retail price: 32.90€)
I bought this t-shirt a few weeks ago and I am so pleased about it. First of all, it is very reassuring to know that it was produced in a sustainable way that is neither harmful for the planet nor for the people. Secondly, it is made of 100% organic cotton, which makes it a super comfy tee to wear. Thirdly, I love the empowering sentences printed on it:
“We all play a part. We are game changers. We are an inner winner.Nothing to lose.”
While it is true that not every piece of clothing that I own has been ethically made, it is also true that I am now certainly more committed to not only buy less but buy well. This is because I want my clothes to last longer and I want my purchases to benefit the planet as well as the people sourcing/producing them.
Armedangels really strikes me as a business driven by the genuine desire to create positive change; not only when it comes to social but also when it comes to environmental sustainability. I was positively surprised by their packaging. Just have a look at it:
The t-shirt came in a box made of grass paper that is grown in a sustainable way. If you are interested in reading more about the entire production process, please click here
I hope you liked to read about these products. Please let me know if you have heard about any of these brands before and/or if you own something from them. Also, I’d love to know about some of your most recent (or not) ethical purchases! 🙂
To wrap it up, the power of our choices as consumers makes us agents of change. Our choice of buying from sustainable and ethical companies tells others to stop treating clothes and animals like they are disposable, cut down on pollution and treat their workers right. As consumers we are in a privileged place to demand transparency from companies and together we can push towards a circular economy. Together we can reduce our environmental footprint and create real and long-lasting social sustainability. Plus, is it not so reassuring every time we buy an item that somehow contributes for the sustainable future of us all? Is it not beautiful to respect and value the planet that we have? ♥